Building Connections

Advertising on social media is a lot trickier than, say, posting memes. There are a lot of factors at play: the hierarchy of information on the caption, the demographic, and the time of day you should post the ad. According to the Digital 2020 report of DataReportal, the number of social media users has surpassed

Workplace absenteeism costs dollars–a lot of it. Circadian, a workforce solutions firm, even calls it a bottom-line killer. The direct costs associated with absenteeism can vary according to position and job. On average, it could reach almost $4,000 per hourly-wage worker each year, according to the firm. Meanwhile, a company that employs at least 500

Why a business needs a website has never been more emphasized since the COVID-19 pandemic started. While retails sales plummeted in April, online shopping skyrocketed. According to The Office of National Statistics (ONS), “Online shopping as a proportion of all retail reached a record high of 30.7.” Hence, increasing online presence is crucial in these

As the economy heads towards an uncertain future, many businesses are starting to feel financial pressure and deliberating their options to cut costs. For many employers, redundancy is one of the easiest ways to scrimp and save wherever possible. Unless you’re a heartless monster, nobody wants to let go of their most skilled and valuable

The most difficult part of owning a business is actually getting started. Once you’ve got your foot out the door, it’s all smooth sailing when trying to establish your presence in the domestic market. After all that, you might be thinking, “what next?” The answer to that is to consider going global. With the numerous

Small businesses, especially those that have brick and mortar stores, have been facing a lot of difficulties right now because of the ongoing pandemic. Many of these enterprises have turned to online means to continue selling their products and services as shops close down. If you own or manage a bakery, there are a lot

If you run a company, you have lots of decision-making to do. Every decision you make will have a corresponding consequence. Some will help you grow your brand. But if you make the wrong decision, you can end up dragging the very company you worked so hard in building. There is no one secret formula

Whoever you see now out there in the market are essential workers. Though they aren’t in the front line of the fight against the coronavirus pandemic, they are essential to their companies. For a business to stay afloat right now, it has to take the necessary sacrifices of opening shops even with a health threat.

In the world of business, there are two ways for companies to join together — acquisition or merger. While these terms are often used interchangeably, there are several crucial distinctions between the two. The question is: which is the better option for your company? What Is an acquisition? Also called a takeover, an acquisition is known to be